Unilever Threatens to Pull Advertising

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Unilever, one of the largest consumer goods companies in the world, is threatening to pull advertising from Google, YouTube, and Facebook if the tech giants don’t rid their platforms of extremism, hate speech, and fake news. Unilever spent $9 billion globally on advertising last year. And with more of those dollars moving to the digital space, Big Tech depends on those billions if it wants to keep growing.

Unilever will not invest in platforms or environments that do not protect our children or which create division in society, and promote anger or hate.
— Keith Weed | Chief Marketing Officer

Source: Gizmodo