entrepreneur

Successful Entrepreneur's Checklist

Entrepreneur Magazine recently published an insightful article about being successful in today's fast-paced society by outlining five fundamentals that you should never compromise on. An interview with Rohan Sheth, founder of Rohan Sheth Consulting, revealed some interesting case studies that every entrepreneur should take note of ...

1. Give content away for free.
As an entrepreneur, giving away free content is tough whether it's to win business or appease a client. Afterall, time is money. In 2014, Costco reported that sales jumped 600 percent after testing their market with free samples.

2. Stay consistent on tasks.
Pushing consistent content to your audience helps establish credibility and allows for clients, consumers, businesses and competitors to inherently understand that you're an expert within the industry.

3. Live a healthy lifestyle.
Making time for exercise is often tricky, but those who understand the need to take care of their body as much as their business are the ones who benefit from the effects of leading a healthy lifestyle.

4. Have a plan for your goals.
Outlining goals can help you measure success. Making those goals apparent to your employees helps everyone visualize the benefits and ultimately manifest victory.

5. Take time for family.
Life outside of work is important and part of being a successful in business is knowing how and when to manage your time. There is a balance between family and work, and understanding that dynamic is paramount to success both at home and at work.

Source: Entrepreneur Magazine

Targeting The Right Audience

Very insightful article about targeting the right demographic within advertising, design and social media. Define your target audience!

Knowing your target audience’s motivations is essential to tailoring your product, service, and marketing efforts to meet their needs, and is one of the fastest ways to success — in fact, it’s very difficult to succeed without that knowledge.
— Murray Newlands | Entrepreneur

Source: Entrepreneur